Waterfield | Branding, Strategy
Waterfield is India's leading Multi-Family Office. The project required us to redesign their identity, making it aspirational and opening it to the global market besides the strategy, positioning, philosophy and communication. The identity symbolises a bridge- depicting a link or connection. It signifies the role Waterfield plays as a brand - bridging their clients' from their reality to their dream for a financial and overall well-being.